Pre-production: This is when we work with you to learn all about your business and together define what you need from a video. Some of the questions we might explore are: Who is your target audience? What platforms do you want to publish on? What are the key messages you want to communicate? From there we’ll create a video outline and/or detailed script, confirm budgets and arrange any filming dates with you.
Production: Also known as ‘filming’. This is what most people think of when they talk about creating videos. Our crew (will capture) all the required footage – such as interviews, event footage, or product demonstrations. We might film at your premises, at our studio, or some other locations relevant to the video messages.
Post-production: Once we’ve captured all the footage we’ll get to work on the edit, crafting the footage into a coherent narrative and adding graphics, titles, and music as appropriate. You’ll have the chance to review one or more drafts and give feedback before everything is finalized.